The Indian Institute of Technology (IIT) Madras Pravartak, the Technology Innovation Hub of IIT Madras funded by the Department of Science and Technology (DST), has launched a new Executive Program in Generative AI and Agentic AI Tools for Business. The programme has been introduced in collaboration with Emeritus, a global professional education provider. Designed for working professionals, the four-month online course aims to equip business leaders with practical AI capabilities without requiring prior programming or technical expertise.
This executive programme is tailored to enable professionals to apply Generative AI and Agentic AI tools directly to real-world business workflows using no-code and low-code platforms. It is particularly relevant for executives across strategy, operations, marketing, finance, HR, consulting, and product management who seek to integrate AI-driven decision-making into their organisational processes.
Programme Highlights
- Duration: 4 Months
- Mode: Online
- Start Date: March 30, 2026
- Collaboration: IIT Madras Pravartak & Emeritus
- Eligibility: Graduates or diploma holders with a minimum of 5 years of work experience
The curriculum includes over 20 hands-on projects and 25+ business-focused use cases, allowing participants to progressively apply AI tools within practical contexts. The emphasis is on building application-oriented AI expertise rather than theoretical understanding alone.
Focus Areas of the Executive Program
The programme aims to empower professionals to:
- Implement Generative AI tools for content creation, automation, and decision support
- Leverage Agentic AI systems for workflow optimisation and intelligent task management
- Integrate AI into core business functions such as marketing analytics, HR automation, strategic planning, and financial modelling
- Use no-code and low-code AI platforms for faster deployment
Expert Insight
Speaking at the launch, Laxminarayan G, Guest Faculty at IITM Pravartak, stated, “Generative AI and Agentic AI represent a significant evolution in how businesses operate and compete. This programme is designed to help business professionals develop applied AI capabilities that translate directly into workplace impact, enabling them to lead confidently in an AI-driven economy.”
Who Should Apply?
This executive AI programme is ideal for:
- Business executives and senior managers
- Entrepreneurs and startup founders
- Strategy and operations professionals
- Consultants and functional leaders
- Professionals aiming to transition into AI-enabled roles
Importantly, the course is structured for individuals without a technical background, making it accessible to non-engineering professionals seeking AI literacy and implementation skills.
Quick Reference Summary
| Programme Detail | Information |
| Institution | IIT Madras Pravartak |
| Funding Body | Department of Science and Technology (DST) |
| Partner | Emeritus |
| Course Name | Executive Program in Generative AI & Agentic AI Tools for Business |
| Duration | 4 Months |
| Start Date | March 30, 2026 |
| Projects Included | 20+ Hands-on Projects |
| Use Cases Covered | 25+ Business Applications |
| Eligibility | Graduate/Diploma + 5 Years Work Experience |
Why This Programme Matters
As organisations increasingly adopt AI-driven solutions, business professionals must understand how to leverage Generative AI and autonomous AI agents to remain competitive. IIT Madras Pravartak’s executive programme bridges the gap between advanced AI technologies and business application, ensuring leaders can translate innovation into measurable impact.
Frequently Asked Questions (FAQs)
| Who is offering the Executive Program in Generative AI and Agentic AI? |
| IIT Madras Pravartak in collaboration with Emeritus. |
| When does the programme begin? |
| The course commences on March 30, 2026. |
| What is the duration of the course? |
| The programme runs for four months. |
| Is prior programming knowledge required? |
| No, the course is designed for non-technical professionals. |
| What topics are covered in the programme? |
| Generative AI tools, Agentic AI systems, workflow automation, and business AI applications. |
| How many projects are included? |
| Over 20 hands-on projects and 25+ use cases. |
| Who is eligible to apply? |
| Graduates or diploma holders with at least 5 years of work experience. |
| Is the programme online? |
| Yes, it is delivered in online mode. |
The launch of the Executive Program in Generative AI and Agentic AI Tools for Business by IIT Madras Pravartak marks a significant step in equipping professionals for the evolving AI-driven business landscape. With practical projects, real-world applications, and industry-aligned curriculum, the programme offers a valuable opportunity for leaders to future-proof their careers. Interested candidates should visit the official IIT Madras Pravartak website for detailed information and application procedures, and bookmark this page for future updates.
