Bharti Airtel, one of India’s leading telecom giants, has announced an exciting new offer for its users—a complimentary one-year subscription to Perplexity Pro, a premium AI-powered search assistant. Valued at ₹17,000 annually, this offer is part of Airtel’s ongoing efforts to enhance digital experiences for its customer base through cutting-edge technologies and services.
Perplexity, unlike conventional AI chatbots such as ChatGPT or Gemini, functions as a real-time AI-powered search engine. It allows users to ask any question and delivers accurate, concise answers by sourcing verified information directly from the internet. The platform leverages a mix of leading-edge language models such as OpenAI’s GPT-4.1 and Anthropic’s Claude 4.0 Sonnet, providing users with a high degree of flexibility and precision in their searches.
With a Perplexity Pro subscription, users can choose between multiple large language models from OpenAI, Google, and Anthropic, selecting whichever performs best for their needs. The Pro tier enables up to 300 AI-powered searches per day, along with additional features like document upload and summarization, text-to-image generation using models like DALL·E, and access to Labs—a new feature for building spreadsheets, dashboards, and web apps using AI tools including code execution, chart generation, and deep web browsing.
To claim the free Perplexity Pro subscription, Airtel users must:
- Open the Airtel Thanks app.
- Navigate to the ‘Rewards’ section.
- Tap on the “Get 12 months of Perplexity Pro worth ₹17,000 FREE” banner.
- Click on ‘Claim Now’, and complete the sign-up or login process on the Perplexity website.
Importantly, this complimentary offer does not require any payment method—users can enjoy the service for a full year without entering credit card or billing details.
This strategic partnership between Airtel and Perplexity reflects the increasing integration of AI-powered productivity tools into everyday digital life. By offering access to Perplexity Pro, Airtel is not only adding value to its customer rewards program but also empowering users to explore, learn, and create more efficiently with the help of advanced artificial intelligence.
